MS Glow Establishes Strategic Collaboration with Vision+
Aestehtics Daily – Towards the end of 2022, a local skincare brand, MS Glow, is collaborating with Vision+. Previously, MS Glow had collaborated with various brands including coffee drinks and others. So, MS Glow’s collaboration with Vision+ is more likely to strengthen its position in the domestic beauty industry.
Vision+ itself is a digital platform that provides streaming services including Live TV and Video on demand. It offers a wide variety of entertaining content ranging from national and international TV channels to premium TV channels. Video on demand is also available both domestically and internationally with various genres.
This strategic collaboration was marked by a Signing Ceremony which was held in Jakarta on Friday, December 2, 2022, involving Maharani Kemala as Founder of MS Glow and Roy Debasis as Chief Officer Operation of Vision+.
Maharani Kemala in her welcome speech admitted that she was happy that this collaboration could be established. “Our target market is skincare lovers who can join Vision+ to enjoy quality shows. Vice versa, fans of streaming shows on Vision+ can join as MS Glow customers. So, people can watch (TV or video shows) while applying skincare.”
On the other hand, Roy Debasis who represents Vision+ stated that this collaboration is a good step for both brands to expand their target market further than before. Since the beginning, the entire Vision+ family has welcomed this collaboration plan.
MS Glow provides attractive offers to its loyal customers. For every purchase of various MS Glow products ranging from MS Cosmetic to MS Glow Kids, customers will get a Vision+ voucher. Later, this voucher allows customers to become Vision+’s premium members for 7 days and enjoy various entertaining quality shows from Vision+.
Maharani added that in the near future, MS Glow will continue to develop its collaboration plans with various local brands to pamper MS Glow’s loyal customers throughout Indonesia.
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